CONTACT:
Allen Medical Systems Contact:
Erin Herbst, Director of Marketing, Allen Medical Systems
978-266-4241, erin.herbst@hill-rom.com

Hill-Rom Corporate Media Relations Contact:
Lauren Green-Caldwell, Director, Corporate Communications & Public Relations
812-934-8692, lauren.green-caldwell@hill-rom.com

For Immediate Release

ALLEN MEDICAL SYSTEMS LAUNCHES PINKFIN ELITE™ STIRRUPS
TO BENEFIT SUSAN G. KOMEN FOR THE CURE®

ACTON, Mass. – March 16, 2010 -– Allen Medical Systems, a subsidiary of Hill-Rom Holdings, Inc., (NYSE: HRC), today announced the launch of the Allen® Pinkfin Elite™ Stirrups to benefit breast cancer research. As an official partner of Susan G. Komen for the Cure®, Allen has agreed that for every set of Pinkfin Elite stirrups sold, they will donate $250 to the non-profit organization. Allen is unveiling the new stirrups at the annual Association of periOperative Registered Nurses (AORN) congress in Denver, Colorado today in their booth, #2620.

The limited edition pink stirrups are modeled after Allen’s flagship product, Yellofins® Elite stirrups, and will be sold at the same price. “We are honored to be working with Susan G. Komen for the Cure to help raise money for this very worthy and important cause,” said Jason Krieser, vice president and general manager of Allen Medical. “The numbers are astounding; over 1.3 million people around the world are diagnosed with breast cancer annually. The fight to end breast cancer is one that is important for us all to support.”

Mark Cole, director of U.S. Sales for Allen, explained how the product idea originated. “Dustin Libby, one of our Allen product engineers, suggested creating a pink stirrup to benefit breast cancer. Most of us know someone affected by breast cancer – this is a great way for Allen to help raise awareness and give back to the community.”

Allen Medical leaders believe this initiative will resonate strongly with customers because the product category, lithotomy stirrups, is primarily involved in surgery for women and women's health. Allen is renowned for its boot stirrups, specifically the Yellofin® premium stirrups. “We hope that this campaign will inspire customers to get involved in the fight against breast cancer at the local level – in the communities where they live and work,” added Krieser.

Allen Medical Systems has pledged $250 for every pair of limited edition Pinkfin Elite stirrups sold between March 1, 2010 – March 31, 2011, with a minimum guaranteed donation of $25,000 to Susan G. Komen for the Cure.

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ABOUT ALLEN MEDICAL SYSTEMS, INC.
Allen Medical Systems is a wholly owned subsidiary of Hill-Rom, a leading worldwide manufacturer and provider of medical technologies and related services for the health care industry. As an industry leader in patient positioning, Allen focuses on improving patient outcomes and caregiver safety, while enhancing our customers’ efficiency. Allen provides innovative solutions to address customers’ most pressing needs by understanding the customers’ environment, the operating room. Whether Allen is developing a product to address patient positioning issues, or creating a system to protect the patient’s skin during a long surgery, it is committed to providing products of exceptional quality.

Allen Medical Systems...passionate about positioning.
www.AllenMedical.com

ABOUT HILL-ROM
Hill-Rom is a leading worldwide manufacturer and provider of medical technologies and related services for the health care industry, including patient support systems, safe mobility and handling solutions, non-invasive therapeutic products for a variety of acute and chronic medical conditions, medical equipment rentals, and information technology solutions. Hill- Rom’s comprehensive product and service offerings are used by health care providers across the health care continuum in hospitals, extended care facilities and home care settings to enhance the safety and quality of patient care.

Hill-Rom…enhancing outcomes for patients and their caregivers.
www.hill-rom.com

ABOUT SUSAN G. KOMEN FOR THE CURE®
Nancy G. Brinker promised her dying sister, Susan G. Komen, she would do everything in her power to end breast cancer forever. In 1982, that promise became Susan G. Komen for the Cure, which is now the world’s largest breast cancer organization and the largest source of nonprofit funds dedicated to the fight against breast cancer with nearly $1.5 billion invested to date. For more information about Susan G. Komen for the Cure, breast health or breast cancer, visit www.komen.org or call 1-877 GO KOMEN.